Los Angeles Times |
Inside Fox's strategy to market 'Love, Simon,' the first film of its kind from a major studio
Los Angeles Times "The brilliance of the marketing for 'Love, Simon' lies in its honesty and in not shying away from the fact that the film is a gay teen romantic comedy," said Paul Dergarabedian, senior media analyst for online measurement company ComScore. "While many ... 'Love, Simon' star: Film is coming at a 'critical' time, promotes 'acceptance' |
Friday, 16 March 2018
Inside Fox's strategy to market 'Love, Simon,' the first film of its kind from a major studio - Los Angeles Times
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